What exactly is Digital Shields?
Digital Shields is a UK membership platform that helps parents understand and navigate their children's online world. We provide expert-written guides, video courses, real-time threat alerts, a parent community forum and an AI assistant, all focused on keeping children safe online.
How is this different from free resources like Internet Matters or NSPCC?
Free resources are excellent starting points, and we link to them. What Digital Shields adds is continuous, personalised support: an AI assistant you can ask about your specific situation, weekly content updates, moderated community forums and structured family safety audits. Think of us as an ongoing safety partner rather than a one-off leaflet.
Do I need to install anything on my child's device?
No. Digital Shields is not monitoring software or spyware, and nothing is installed on your child's phone, tablet or console. We're a knowledge and guidance platform for you, the parent. We show you what to look for and how to set up the protections each device and app already offers.
How is this different from the parental controls on iPhone or Android?
Built-in controls like Apple Screen Time and Google Family Link are excellent, and we show you exactly how to set them up. But they only cover the device. They can't tell you what a new TikTok trend means, what your child's slang is really saying, how to respond when something goes wrong, or which apps have just changed their safety settings. Digital Shields is the understanding, alerts and guidance that make those controls effective.
What is Shield AI and is it safe to use?
Shield AI is our assistant for child online safety, UK law and parental guidance. It's locked to those topics and won't answer anything else. Conversations are never used to train any AI model, and we don't keep them on our servers: your latest chat stays in your browser, and Anthropic, which runs the AI for us, deletes what we send within 30 days. Please don't type your child's full name or school. See our
Privacy Policy.
Is this suitable for parents of younger children?
Yes. We cover every age from pre-school to teenagers, and content is organised by age, from tablet safety for a four-year-old to social media guidance for a fifteen-year-old.
What happens during the 14-day free trial?
You get full access to your chosen plan from day one. We'll remind you before day 14, your card is only charged after the trial if you choose to continue, and cancelling during the trial costs nothing. There's no lock-in and no cancellation fee.
Can I cancel any time?
Yes. There are no contracts and no cancellation fees. Cancel from your account settings and you keep access until the end of your billing period. The free plan is available permanently.
Does it work on any device?
Yes. Digital Shields runs in any modern browser on phones, tablets, laptops and desktops, on iOS, Android, Windows and Mac. You can also add it to your home screen like an app.
How often is content updated?
New guides, platform changes and emerging threats are added every week, and alerts are published as risks are identified.
What happens to my data if I cancel?
Cancelling moves your account to the free Explorer plan and nothing is deleted. If you want to leave entirely, you can export all your data as a file and permanently delete your account from settings, in line with your UK GDPR right to erasure. Community posts are anonymised rather than deleted so threads stay useful to other parents.
You're a new company. Is my family's data actually safe?
Yes, and we can show it. We're Cyber Essentials certified (certificate 455d8005-7a64-4e20-99e2-1ae94d37d797, valid until 3 June 2027), enrolled in the NCSC's Early Warning service and fully UK GDPR compliant. Payments run through Stripe, so card details never touch our servers. We collect the minimum data we need, never sell it, and never use Shield AI conversations to train AI models. We're a UK-registered company (Infinity X Investments Ltd), and our full data practices are in our
Privacy Policy.